The stickiness of your blog is a major factor, and if your blog isn’t sticky then it’s not successful. But if nobody ever bothers to return, then that signifies something is amiss and has to be investigated and corrected. If you have a blog, then your RSS feed is available which means subscribers for it, as well. The best place to begin is with getting sticky, and then you can move onto the other areas. So this all comes down to your audience and how you can sell your blog’s appeal to them. You need to approach the sticky blog in a systematic manner, and we will point you in the right direction.
A lot of times a person will feel better for having expressed something on a blog comment form. Anytime you get comments, then that is your golden opportunity to say something back to them which will have a positive effect. So when it comes to increasing the interactivity of your blog, make sure you’re responding to comments on a consistent basis. Even if just one person is posting a comment on your blog, reply and interact with him.
One thing that is normal is for any blog to have a variety of content. Try to avoid getting into the habit of making predictions about your content in terms of how it will be received. So, according to your stats, what you want to do is take your best posts and making them more prominent. People will become curious as to why those posts are so popular, and then they will click on them and stay longer. Anything you can do to shine a good light on your site and content is worthwhile for you.
The quality of your posts and information will be the major determinant in this issue of stickiness, and that is how it should be. Another point worth noting is that you are not the one who decides on the quality of your content, and it is the readers, always. So it is best to just do your market research and find out. Keep in mind that you are not alone in your niche, and there are others who are working to do the same thing as you. You know what needs to be done because you are also a member of some niche audience, and you know what you want from a blog.
Remember that you cannot do a little today and a little in a few days, you have to be serious about your approach. You will find that time is required to create a powerfully sticky blog, but the wait is worth it.
Nothing can replace your constant effort to drive traffic, but make sure all is in place on your blog. Nothing works so much like constant action, and do not get discouraged if you have to make a few starts at it.
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